Website

How to evaluate your bounce rate

Bounce rate — a term that is often misunderstood and can cause concern. We are frequently asked: “Is my bounce rate good? How can I bring it down?” DEFINITION OF BOUNCE RATE The bounce rate is a marketing indicator that…

Digital audits for your website

You need an overview of your website, application or information system. An audit can give you all the information you need to define your priorities and put your action plan in place. It also allows you to identify your weaknesses…

Is your website easy to read?

A high bounce rate? Visitors leaving your site without reading your content? Articles not being read, low average visit duration … IS YOUR SITE EASY TO READ? The easier your site is to read, the higher your conversion rates will…

Redesigning your website: but why?

The web today bears no resemblance to its early days. A rapid and constant evolution of web standards, technical constraints, improved understanding of user needs, evolving designs, changes in how web services are used… It is easy to feel overwhelmed…

I’ve launched my website and nothing is happening!

Mon site en ligne

After working for several weeks on your site with a web agency or freelance developers, you have finally hit the “live” button and opened the champagne. Congratulations! But then… what happens? After investing more or less heavily in your site,…